The Role of Social Media in Small Business Growth
Enterprises, large and small, must reach people who want to buy what they’re selling if they’re going to succeed in business. However, thanks to social media, your business is no longer confined ...
Digital Marketing Strategies for Small Budgets
In the ever-changing world of digital marketing, it’s often difficult for small businesses to decide how best to utilize their budget. Improving results without breaking the bank may feel unrealistic, but it ...
Out With The Old: Debunking 5 Common Cybersecurity Myths To Get Ready For The New Year
In today’s hyperconnected world, cybersecurity is a critical concern for individuals and organizations alike. However, as the digital landscape evolves, so do the myths and misconceptions surrounding cybersecurity. If you want to ...
What Business Owners Should Know About the Files V3 Major Upgrade
The Files app is one of the preferred alternatives for Windows 11 users who are not willing to cope with the limitations of the native File Explorer app. It offers advanced features ...
Watch Out For Cl0p Ransomware
Ransomware is a significant cybersecurity threat. Attackers use malicious software to encrypt files, making them unreachable until the victim pays a ransom. Cl0p is one such malicious software. It has grown in ...
Data Analytics and Small Business Decision Making
Among the 33 million small businesses spanning the US, only about 63% invest in SEO plugins and other data analytics, while the remainder rely on decisions based on gut feelings. The latter ...
Artificial Intelligence in Customer Relationship Management
As technology advances, businesses implement numerous ways to communicate with customers for optimal satisfaction and convenience. According to Forbes, roughly 64% of companies believe AI is one of those ways to improve ...
The Impact of Website Optimization and SEO on Small Businesses
When starting a business, your biggest concern is keeping step and competing with larger companies that offer similar products and services. Potential customers may shop elsewhere without the right SEO (search engine ...
When Your Facebook Or Other Online Account Gets Hacked, Who’s Responsible For The Losses?
Recently, the CEO of a very successful marketing firm had their Facebook account hacked. In just a weekend, the hackers were able to run over $250,000 worth of ads for their online ...
Innovation Through Technology Adoption
Technological innovations make it easier for businesses to organize data, communicate with consumers, and produce higher-quality products. One of the ways companies stay on top in their industries is technology adoption. You ...
